Chou Chou, a very successful boutique in Rowayton, CT, announced on January 15, 2021, that undisclosed buyers have acquired substantially all of the assets of the company from its current owner, Katharine B. Sanford. Terms of the transaction were not disclosed.
Conceptually, Chou Chou is “a chic seaside boutique in the heart of Rowayton. It’s a one stop shopping for looking and feeling your best,” as described by Ms. Sanford. The store sells women’s shoes, clothing, and accessories. Chou Chou is beloved by many and has become a Rowayton community fixture. Residents often say that they could not imagine their town without the boutique.
“Chou Chou has been a 21-year journey for me. It gave me a daily purpose of brining joy to my customers, it tied me to the community, and let me grow as a successful businesswoman, as well,” said Ms. Sanford. “Nothing can compare to a woman’s smile when she knows that she looks beautiful in clothes and shoes that fit her and her personality perfectly. It was my great pleasure to help Chou Chou’s customers find their style and look irresistible and confident. I will miss my boutique and its clientele. Rowayton will always have a special place in my heart.”
Ms. Sanford added that she is grateful to Comer Business Brokers, and specifically Irina Comer and Irene Syomichev, for providing help in finding a buyer and guidance to see the deal through to closing throughout the whole duration of the transaction.
“The retail industry was hit badly during COVID”, offered Irene Syomichev, an agent with Comer Business Brokers. “Katherine and her employees not only braved the unknown, but also grew the store’s revenue. Lots of love was poured into this business by its owner and we are glad it will remain on the business map.”
“We enjoyed working with Katherine immensely,” added Irina Comer, the owner of Comer Business Brokers. “Chou Chou is a successful business, a gem of the neighborhood, that we hope will keep thriving under the new ownership. We wish Katharine good luck with her next endeavor, and we were honored to help Chou Chou Sell Well™.”
About Comer Business Brokers, LLC
Comer Business Brokers, LLC, is a full-service business brokerage firm with locations in Fairfield County, CT and the Raleigh, NC metro area. CBB services the entire state of Connecticut, Westchester County, NY, and the Research Triangle area of North Carolina. Owner and founder Irina Comer has more than a decade of experience of mergers and acquisitions of all types and sizes. Prior to starting her career in business brokerage industry, she spent 10 years at PricewaterhouseCoopers advising local, national, and international companies on transactional issues, including valuation, diligence, structuring and positioning. After obtaining her MBA from New York University’s Stern School of Business, Irina worked with mergers and acquisitions division of Bank of America Merrill Lynch. For a full list of services and listings please refer to www.comerbb.com.